Is your business on social media? It should be! Did you know that there are 7.5 billion people in the world, and that 4 billion of those use the internet, and 3 billion are active social media users? That’s a lot of people! And all you have to do to reach them is put your business up on social media too.
Social media can help you increase your brand awareness. Did you know that 60% of Instagram users report that they have discovered new products through Instagram? That’s a figure that businesses should definitely keep in mind! If you’re trying to sell a product, social media is the way to get your goods out there!
Another good benefit of social media is that it humanizes your brand. Social media accounts help you to connect with your customers in a whole new way. Your customers can get to know your business and the people in it through social media, and that might make them more comfortable purchasing a good or service from you.
Social media can also help you generate leads. People may see your social media post, then visit your profile and click your website link. This creates engagement and more traffic to your website. It is also easy for users to share your posts or pages with their friends, and this enables your business to grow even faster! This means more customers and more sales!
You can also boost your own posts on Facebook and other social media sites. This helps your posts reach a wider audience. Facebook ads can be specifically designed to target certain audiences as well. Are you trying to sell to young women in their 20s and 30s in cities near you? Targeted ads can make that happen!
So what are you waiting for? Get social!